Warner Bros. Consumer Products
Justice League Style Guide
Our design team was engaged by Warner Bros. Consumer Products to develop graphics for the Justice League movie licensing program style guide. Prior to design development, we established a tech-oriented visual aesthetic for the graphics we were asked to create. Our design solutions incorporate the key characters from the film, with a focus on Aquaman to drive awareness of the Aquaman cinematic release in December of 2018.
Our approach to the graphics leverages various methods of composing the characters and manipulating their photography, the use of techy design elements and type treatments that support the visual aesthetic, and the integration of the film’s branding and character iconography.