Gillie and Marc

Gillie and Marc Style Guide

Our design team was engaged by Gillie and Marc, the British and Australian artists known for creating some of the world’s most innovative public sculptures, to develop their first-ever consumer product licensing program style guide for the Gillie and Marc brand, as they enter the realm of brand licensing.

The husband-and-wife artistic duo, who are on a mission for love, create meaningful contemporary art and public art installations across the globe that inspire change and hope. Their art is known for its use of bold and bright colors, and for the way that it invites people from all walks of life to participate in their vision of a more connected and compassionate world. They have been called “the most successful and prolific creators of public art in New York’s history” by the New York Times.

Spanning a variety of mediums, including sculpture, painting and mixed media, their art often features playful, anthropomorphic animals that embody their message of inclusivity and unity. Most apparent within their artwork are their iconic characters, Rabbitwoman and Dogman.

The licensing program features an extensive range of artwork in a bold, colorful vector style featuring Rabbitwoman and Dogman set in natural and urban environments from around the world. Our team curated this artwork to be easy for licensee partners to work with as they develop their Gillie and Marc licensed products.

We also developed a variety of design elements, including compositions, patterns and border treatments, a comprehensive packaging program, and a broad range of high-end consumer products and collaborations representing the luxury fashion, luxury home and luxury travel categories.

Gillie and Marc style guide design elements - patterns

Gillie and Marc style guide design elements - compositions

Gillie and Marc style guide design elements - borders

Gillie and Marc style guide page 01
Gillie and Marc style guide page 02
Gillie and Marc style guide page 03
Gillie and Marc style guide page 04
Gillie and Marc style guide page 05
Gillie and Marc style guide page 06
Gillie and Marc style guide page 07
Gillie and Marc style guide page 08
Gillie and Marc style guide page 09
Gillie and Marc style guide page 10
Gillie and Marc style guide page 11
Gillie and Marc style guide page 12
Gillie and Marc style guide page 13
Gillie and Marc style guide page 14
Gillie and Marc style guide page 15
Gillie and Marc style guide page 16
Gillie and Marc style guide page 17
Gillie and Marc style guide page 18
Gillie and Marc style guide page 19
Gillie and Marc style guide page 20
Gillie and Marc style guide page 21
Gillie and Marc style guide page 22
Gillie and Marc style guide page 23
Gillie and Marc style guide page 24
Gillie and Marc style guide page 25
Gillie and Marc style guide page 26
Gillie and Marc style guide page 27
Gillie and Marc style guide page 28
Gillie and Marc style guide page 29
Gillie and Marc style guide page 30
Gillie and Marc style guide page 31
Gillie and Marc style guide page 32
Gillie and Marc style guide page 33
Gillie and Marc style guide page 01
Gillie and Marc style guide page 02
Gillie and Marc style guide page 03
Gillie and Marc style guide page 04
Gillie and Marc style guide page 05
Gillie and Marc style guide page 06
Gillie and Marc style guide page 07
Gillie and Marc style guide page 08
Gillie and Marc style guide page 09
Gillie and Marc style guide page 10
Gillie and Marc style guide page 11
Gillie and Marc style guide page 12
Gillie and Marc style guide page 13
Gillie and Marc style guide page 14
Gillie and Marc style guide page 15
Gillie and Marc style guide page 16
Gillie and Marc style guide page 17
Gillie and Marc style guide page 18
Gillie and Marc style guide page 19
Gillie and Marc style guide page 20
Gillie and Marc style guide page 21
Gillie and Marc style guide page 22
Gillie and Marc style guide page 23
Gillie and Marc style guide page 24
Gillie and Marc style guide page 25
Gillie and Marc style guide page 26
Gillie and Marc style guide page 27
Gillie and Marc style guide page 28
Gillie and Marc style guide page 29
Gillie and Marc style guide page 30
Gillie and Marc style guide page 31
Gillie and Marc style guide page 32
Gillie and Marc style guide page 33
Gillie and Marc style guide page 01
Gillie and Marc style guide page 02
Gillie and Marc style guide page 03
Gillie and Marc style guide page 04
Gillie and Marc style guide page 05
Gillie and Marc style guide page 06
Gillie and Marc style guide page 07
Gillie and Marc style guide page 08
Gillie and Marc style guide page 09
Gillie and Marc style guide page 10
Gillie and Marc style guide page 11
Gillie and Marc style guide page 12
Gillie and Marc style guide page 13
Gillie and Marc style guide page 14
Gillie and Marc style guide page 15
Gillie and Marc style guide page 16
Gillie and Marc style guide page 17
Gillie and Marc style guide page 18
Gillie and Marc style guide page 19
Gillie and Marc style guide page 20
Gillie and Marc style guide page 21
Gillie and Marc style guide page 22
Gillie and Marc style guide page 23
Gillie and Marc style guide page 24
Gillie and Marc style guide page 25
Gillie and Marc style guide page 26
Gillie and Marc style guide page 27
Gillie and Marc style guide page 28
Gillie and Marc style guide page 29
Gillie and Marc style guide page 30
Gillie and Marc style guide page 31
Gillie and Marc style guide page 32
Gillie and Marc style guide page 33
Gillie and Marc style guide page 01
Gillie and Marc style guide page 02
Gillie and Marc style guide page 03
Gillie and Marc style guide page 04
Gillie and Marc style guide page 05
Gillie and Marc style guide page 06
Gillie and Marc style guide page 07
Gillie and Marc style guide page 08
Gillie and Marc style guide page 09
Gillie and Marc style guide page 10
Gillie and Marc style guide page 11
Gillie and Marc style guide page 12
Gillie and Marc style guide page 13
Gillie and Marc style guide page 14
Gillie and Marc style guide page 15
Gillie and Marc style guide page 16
Gillie and Marc style guide page 17
Gillie and Marc style guide page 18
Gillie and Marc style guide page 19
Gillie and Marc style guide page 20
Gillie and Marc style guide page 21
Gillie and Marc style guide page 22
Gillie and Marc style guide page 23
Gillie and Marc style guide page 24
Gillie and Marc style guide page 25
Gillie and Marc style guide page 26
Gillie and Marc style guide page 27
Gillie and Marc style guide page 28
Gillie and Marc style guide page 29
Gillie and Marc style guide page 30
Gillie and Marc style guide page 31
Gillie and Marc style guide page 32
Gillie and Marc style guide page 33
Gillie and Marc style guide page 01
Gillie and Marc style guide page 02
Gillie and Marc style guide page 03
Gillie and Marc style guide page 04
Gillie and Marc style guide page 05
Gillie and Marc style guide page 06
Gillie and Marc style guide page 07
Gillie and Marc style guide page 08
Gillie and Marc style guide page 09
Gillie and Marc style guide page 10
Gillie and Marc style guide page 11
Gillie and Marc style guide page 12
Gillie and Marc style guide page 13
Gillie and Marc style guide page 14
Gillie and Marc style guide page 15
Gillie and Marc style guide page 16
Gillie and Marc style guide page 17
Gillie and Marc style guide page 18
Gillie and Marc style guide page 19
Gillie and Marc style guide page 20
Gillie and Marc style guide page 21
Gillie and Marc style guide page 22
Gillie and Marc style guide page 23
Gillie and Marc style guide page 24
Gillie and Marc style guide page 25
Gillie and Marc style guide page 26
Gillie and Marc style guide page 27
Gillie and Marc style guide page 28
Gillie and Marc style guide page 29
Gillie and Marc style guide page 30
Gillie and Marc style guide page 31
Gillie and Marc style guide page 32
Gillie and Marc style guide page 33