Lucasfilm

Star Wars
Asset Archives
Pattern Design

Lucas Licensing engaged our design team to develop a series of patterns for the Star Wars Saga style guide using existing assets curated from their artwork archives.

Leveraging Star Wars comic book artwork, stylized mini character illustrations and design elements created by other design resources through the years, our design team established three different visual directions – Comic Crush, Character Pop and Casually Collegiate – against which we would develop our pattern designs.

We then developed a series of pattern design solutions for each visual direction, which resulted in a range of new, evergreen Saga-related design assets for Star Wars licensee partners to use in the creation of their licensed consumer products.

Star Wars Asset Archives Lead Pattern

Star Wars Asset Archives Pattern Design - Panel 1

Star Wars Asset Archives Pattern Design - Panel 2

Star Wars Asset Archives Pattern Design - Panel 3